BroadSoft

BroadSoft Announces XCv2 Developer Challenge

Second Annual Xtended Mashup Contest, Co-sponsored by IBM, Offers Exposure to Over 500 Million End Users

BroadSoft Announces XCv2 Developer Challenge

GAITHERSBURG, MD, April 7, 2009 - BroadSoft, Inc., the leading worldwide provider of VoIP applications, today announced the XContestv2 (XCv2) developer challenge. Co-sponsored by IBM, XCv2 is designed to empower developers to create compelling business and consumer communications applications based on BroadSoft's Xtended Web Services and other open application programming interfaces (APIs).

XCv2 is open to all application developers, software development teams and independent software vendors (ISVs). Winners will be awarded cash prizes totaling over $30,000 and given the opportunity to showcase their applications to BroadSoft's global customer base of more than 450 telecommunications service providers, which includes eight of the top 10 and 14 of the top 25 largest carriers in the world. Through the Xtended Marketplace, BroadSoft's online storefront of third-party applications, developers have the opportunity to reach over 500 million subscribers served by BroadSoft^® customers.

"Web 2.0, mobility and social networking have fundamentally changed the world of communications. Individuals, whether in their business or personal lives, are constantly exploring more effective ways to communicate and be productive," said Leslie Ferry, vice president of marketing, BroadSoft. "XCv2 goes beyond traditional mashup contests in that it presents developers with an immediate opportunity to tap into a lucrative market and offer their applications to hundreds of millions of end users."

More than $30,000 will be awarded throughout the course of the contest, offering participants multiple opportunities to win cash prizes. Additionally, the top two winners in each category will receive $1,000 toward a trip to Connections 2009, BroadSoft's annual user conference (October 26-29 in Scottsdale, Arizona), where they will have the opportunity to demonstrate their applications to an expected audience of 800 telecommunications industry executives. Developers who participated in BroadSoft's 2008 mashup contest demonstrated extraordinary creativity and innovation. Winning applications in disaster dispatching, accounts receivable and Adobe Air development were showcased at Connections 2008: Show Me the Apps!.

Registration and Contest Details

Registration for XCv2 opens today and continues through April 27. Idea submissions will be accepted through May 18 and developers have until July 31 to submit their working applications and prototypes. Winners will be announced September 9. Complete rules and regulations are posted on the Xtended Developer website. To register and for more information on XCv2, please visit http://developer.broadsoft.com/xcv2.

XCv2 offers a bonus for applications that leverage the IBM WebSphere Presence Server and WebSphere XML Document Management Server (XDMS) to further enrich features and functionality. Contestants are encouraged to incorporate IBM Rational and IBM Mashup Center tools, which can be downloaded for a 60-day trial at no charge.

About Xtended

Launched in March 2008, BroadSoft Xtended is a free program that fosters the development of innovative voice, Web 2.0 and mobile communications applications. Xtended is responsible for the creation of real-world voice mashups for popular business and consumer applications, including Salesforce, Facebook, and ACT! by Sage. With a mission to cultivate revenue-generating relationships between service providers and developers, BroadSoft's Xtended Developers Program provides an application development portal that houses APIs, sample code and documentation.

About BroadSoft

BroadSoft^® provides VoIP application software that enables the delivery of hosted telephony and multimedia services. After the 2008 acquisitions of Sylantro and the GENBAND M6 product line, BroadSoft has emerged as the undisputed market leader of VoIP application servers. BroadSoft's family of carrier-class products, including its award-winning flagship BroadWorks^® technology, empowers wireless, wireline and cable carriers to deliver next-generation voice and multimedia applications and advanced features that enable them to increase revenue, enhance competitive differentiation and elevate customer satisfaction. BroadSoft products deliver the scale, open architecture and reliability that the world's leading telecommunications companies demand to serve mission-critical enterprise and residential broadband customers. BroadSoft provides VoIP applications to 15 of the top 25 largest carriers worldwide, as measured by recent annual revenue, including KPN, Korea Telecom, Qwest, SingTel, Sprint, Swisscom, Telefonica de Espana, Telstra, T-Systems, and Verizon. For additional information, go to www.broadsoft.com.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All other names are trademarks of their respective owners.

BroadSoft PR Contact:

Leslie Ferry
Vice President, Marketing
+1-240-364-9038
lferry@BroadSoft.com