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Press Release
TelstraClear SELECTS BROADSOFT and CISCO SOLUTION
FOR DEPLOYMENT IN NEW ZEALAND
Joint Solution Completes Only Converged Trans-Tasman
Voice and Data Offering for the Enterprise
GAITHERSBURG, MD, June 30, 2003 -- BroadSoft® Inc.,
the leading provider of hosted communications platforms, today announced
that TelstraClear, one of the largest full-service telecommunications
companies in New Zealand, will use BroadSoft's BroadWorks® platform
and Cisco infrastructure to provide converged voice and data services
to the New Zealand market.
TelstraClear will soon offer the only converged Trans-Tasman carrier-class
voice and data service. For example, customers will be able to use
simplified private dialing plans whether in Auckland or Sydney.
They will also gain access to a range of productivity-enhancing
applications that cannot be matched by the current incumbent provider.
TelstraClear will begin deploying the BroadSoft and Cisco solution
this calendar year. This joint solution will be delivered through
a partnership with Dimension Data Australia and Datacraft Asia,
a member of the worldwide Dimension Data Group.
"TelstraClear conducted an extensive lab evaluation to determine
the platform most effective and reliable in meeting the requirements
of the New Zealand market," said TelstraClear Group Product
Manager Voice Solutions Rod Grieve. "The BroadSoft and Cisco
solution was superior to alternative offerings in terms of breadth
of applications, as well as speed and cost of deployment."
"BroadSoft has a demonstrated track record of success with
large carriers in the Asia-Pacific region and we expect BroadWorks
will have a powerful efficiency and cost-savings impact in the New
Zealand market," said Michael Tessler, president and CEO of
BroadSoft. "The BroadSoft and Cisco relationship has created
a formidable offering, particularly in the areas of back-office
integration and product feature availability."
With the addition of TelstraClear, BroadSoft and Cisco now have
over 20 joint customers worldwide. The two companies have collaborated
to provide sales and marketing support, including pricing, packaging
and go-to-market strategy recommendations to their shared carrier
customers. This joint solution consists of BroadSoft providing the
platform for IP Centrex applications and Cisco delivering the voice
and data infrastructure including IP phones, routers and media gateways.
"The BroadSoft and Cisco solution provides TelstraClear with
a competitve IP Centrex offering that will provide a point of differentiation
to both TelstraClear and its customers," said David Barker,
Cisco Country Manager, New Zealand . "We're pleased that carriers
in the region are deploying this joint solution to effectively meet
their end users' requirements for unsurpassed call features,"
said Barker.
BroadWorks provides a comprehensive range of applications including
IP Centrex, Hosted PBX, and Voice VPN. BroadWorks is uniquely capable
of providing these applications with the reliability, redundancy,
scalability, and regulatory capabilities required to deliver carrier-class
service. BroadWorks enables service providers to increase top-line
revenues by offering enhanced services to enterprise customers.
BroadWorks also reduces operational expenditures by empowering enterprises
to manage their own moves, adds and changes via the patented CommPilot
Web portal. The open, standards-based environment of BroadWorks
provides maximum flexibility for service providers to customize
their offering.
ABOUT TelstraClear Limited
TelstraClear is New Zealand's second largest full service communications
company, providing innovative market leading products, services
and customer focus to the business, government, wholesale and residential
sectors. TelstraClear offers real choice in the local and national
market and seamless services to trans-Tasman customers and the rest
of the world.
ABOUT BROADSOFT
BroadSoft is the leading provider of hosted communications platforms,
holding the largest market share in the Hosted PBX and IP Centrex
space with the most announced customers. Recognized worldwide, BroadSoft
has recently expanded its global customer base to include Telstra,
the incumbent carrier in Australia. BroadSoft also closed its third
round of $32.5 million in funding in September 2002, raising a total
of $60 million to date from leading venture capitalists and was
recently named to Boardwatch's list of The Top 10 Private Companies.
The company's flagship product, BroadWorks, provides a comprehensive
range of applications including Hosted PBX, IP Centrex, and Voice
VPN. Leading telecommunications industry publications, such as Communications
Solutions, Internet Telephony and Network Magazine, have recognized
BroadWorks as "Product of the Year". BroadSoft is located
near Washington, D.C., in Gaithersburg, Maryland, and maintains
a research and development facility in Montreal, Canada. Additional
information can be found at www.broadsoft.com.
For further information contact:
BroadSoft and BroadWorks are registered trademarks and CommPilot
is a trademark of BroadSoft, Inc. All other names are trademarks
of their respective companies.
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