New Features Integrate Multiple Business Communications Devices and Expand Suite of Web-Enabled Telephony Services for Small to Large Enterprises

ATLANTA, GA, June 5, 2001 — BroadSoft, Inc., the leading provider of service delivery systems for enhanced telephony services, today introduced extensive product enhancements that move service providers closer to being able to offer their customers true unified communications.

The additions to the BroadWorks™ product suite focus on four key areas:

- Integrating multiple business communications devices and functions;
- Adding new enterprise services;
- Enhancing service creation tools; and
- Expanding wholesale and resale capabilities

BroadWorks, including the new features and capabilities, will be demonstrated at Supercomm 2001 (June 5-7th, Georgia World Congress Center, Atlanta, GA, BroadSoft booth #4960).

"To bring about truly unified communications, service providers and enterprises require an all-encompassing solution that combines desktop applications such as contact databases, newer communications tools such as web browsers, wireless and handheld devices, and traditional network services. Ultimately, these innovative, user-friendly services and productivity-enhancing applications will transform the way services are provided and consumed throughout the industry - from the wholesale providers to the resellers to the user's desktop," said Chris Heckart, President of TeleChoice, a leading strategic consulting firm. "BroadSoft is playing a key leadership role in this transformation and continues to push the envelope by working on new, easy-to-use and innovative capabilities that drive the synergies between today's various business tools."

(Please see other releases this week announcing BroadSoft's new customers and partnerships.)

Integrating multiple communications devices and functions
BroadSoft is building on its commitment to simplify the use of business communications devices by integrating some of the most popular business communications tools used today. New capabilities now enable BroadWorks to link users' Microsoft Outlook, Palm OS-based handheld devices, web browsers, IP Phones, and mobile devices. At the simplest level, this means users need only maintain one database for their phones, wireless phones, computers, and hand-held devices. More importantly, in addition to being able to create and manage personal preferences for their communications devices via the BroadWorks CommPilot™ graphical user interface, users now have ability to control and manage their preferences from multiple devices, even remotely via a Palm OS-based hand-held device. For example, one of the features of BroadWorks is the ability to forward calls. Now, if a user is traveling, the forwarding can be managed remotely via a hand-held device.

New enterprise services, including private line
Many traditional Centrex features are not commonly used because they are too complicated. BroadWorks has changed that with its easy-to-use web interface that manages a wide range of enterprise telephony services such as call forwarding, call waiting, conferencing and voice mail. With the most recent enhancements, BroadWorks expands these offerings to include even more productivity-enhancing features such as instant messaging, presence management, unified messaging, simultaneous ringing, and instant meet-me conferencing.

Another important new feature is BroadWorks' ability to support voice virtual private networks (VPNs). Now, service providers can offer enterprises cost-effective private line services that may not have been possible either due to cost or technology limitations.

Customized service creation capabilities
BroadSoft's enhanced service creation tools enable service providers to increase profitability by rapidly delivering a differentiated portfolio of services. BroadWorks offers the ability to create and customize services using standards-base simple CPL scripting (an XML-based language) and integrating third-party applications via the SIP protocol. BroadWorks offers great flexibility as services can be created by the service provider, a third party developer, or BroadSoft's professional services group. For example, a CPL script can be created that routes an incoming call based on the presence listed from an instant messaging system. If the user is in a meeting, the call could be routed to voice mail; or if the user is out of the office, the call could be routed to a cell phone selectively based on the calling party's phone number. Further, BroadWorks is architected so that new services can easily be integrated into the service providers other product offerings.

Providing wholesale and reseller support
Today, so-called next generation service delivery systems support a three-tier model, providing portals for service providers, network administrators and end-users. However, this model overlooks an important channel, the telecommunications reseller. Now, BroadSoft enables service providers to take advantage of resellers to sell BroadWorks services. The ability to manipulate the system via a portal gives resellers the visibility and control they need to provision services. The services are secure, as the BroadWorks architecture guarantees that resellers have visibility only into their customers' services. The architecture also allows for the addition of customers so resellers are not required to interface with the wholesale provider for each new customer. BroadWorks can also help service providers with Class 5 networks, as it is faster and less expensive for resellers to provision services via BroadWorks.

"In today's economic environment, there is even greater emphasis placed on tangible business benefits to justify any expenditures. We believe that our new feature set offers our service providers and their enterprise customers extremely valuable propositions in terms of simplifying the delivery of services and offering innovation. With these enhancements, BroadWorks is offering services and ease of use that are not available with any other systems - legacy or new - at any price," said Michael Tessler, founder, president and CEO of BroadSoft.

All of the BroadWorks' services are managed via a web-based portal, CommPilot, for easier service provider and end-user control and management. CommPilot allows enterprise users to manage their own communications services from a standard web browser - even the more complex ones. For example, if a customer wanted to selectively forward calls from an office phone to a cell phone with traditional Class 5 service, it would require a highly complex and time-consuming procedure, which is why few Class 5 services are actually used. With BroadWorks, service providers can offer these new and innovative features that can easily and quickly be invoked by the user.

ABOUT BROADWORKS
BroadWorks is the industry's first complete service delivery and creation system that enables service providers to offer a rich set of web-enabled user-friendly enhanced telephony services. BroadWorks' platform cuts across circuit and packet technologies, allowing service providers to roll out packet-based telephony services such as call forwarding, call waiting, conferencing and voice mail, auto-attendant and follow-me-anywhere services with incremental investment to their network infrastructure. These services can be customized and managed via BroadWorks' web-based portal, CommPilot, which provides an alternative user interface for enhanced services, replacing the flash-hook and star codes of a standard phone.

ABOUT BROADSOFT
BroadSoft, Inc., is the leading provider of service delivery systems for next-generation telephony services. BroadWorks, the company's flagship product, allows integrated communications providers (ICPs) to rapidly and economically design and deploy web-enabled enhanced telephony services to their customers. BroadSoft has received extensive industry recognition including "Hot Start-Up" awards by America's Network and Telecommunications magazines, two of the leading telecommunications industry publications. BroadWorks was also recognized as Product of the Year by Communications Solutions magazine. BroadSoft is located near Washington, DC, in Gaithersburg, Maryland, and also maintains a research and development facility in Montreal, Canada. Additional information can be found at www.broadsoft.com.

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